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Showing posts from July, 2022

Represent NHS Blood

  1) What does BAME stand for? black, Asian , minority   ethnicity   2) Why is there a need for blood in the BAME community?  B ecause they are only 3% of the BAME  community donating blood. 3) What does this advert want people to do once they've seen it (the 'call to action')?  they need more people with Black and Asian heritage to sign up as organ donors. 4) Why have the producers chosen famous BAME celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . 5) Suggest some connotations for the slow-paced long shot of empty chairs at the end of the advert. Shows that there is not much people dating, the chairs are empty shows there is  no one dating helping others  6) How does the advert match the key conventions of a typical urban music video? it uses strong editing      cuts between the concept  Sections of direct contact with the camera T

Galaxy 'Chauffeur' advert

  1) Why is the advert set in the 1950s? What audience pleasure does this provide?  The audience pleasure received by the advert being set in the 1950's is a traditional Verona ,Italy look along with a reminder of a old  Hollywood  movie. 2) Who is Audrey Hepburn? Audrey Hepburn was a huge Hollywood star in the 1950s and 1960s.  3) Why did Galaxy select Audrey Hepburn for this advert?  To play with peoples  nostalgia. 4) What is intertextuality?  When one media text refers to or suggests another media text. 5) What Audrey Hepburn film is suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? Roman Holiday it creates effects as they used the same actor in the same cloths and the same hair style. 6) What are the connotations of Audrey Hepburn and celebrity in this advert?  The connotations of Audrey Hepburn is  glamour, fashion , model, luxurious.   7) What representations of gender can you find in th