Galaxy 'Chauffeur' advert

 


1) Why is the advert set in the 1950s? What audience pleasure does this provide? 

The audience pleasure received by the advert being set in the 1950's is a traditional Verona ,Italy look along with a reminder of a old Hollywood movie.

2) Who is Audrey Hepburn?

Audrey Hepburn was a huge Hollywood star in the 1950s and 1960s. 

3) Why did Galaxy select Audrey Hepburn for this advert? 

To play with peoples nostalgia.

4) What is intertextuality?

 When one media text refers to or suggests another media text.

5) What Audrey Hepburn film is suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)?

Roman Holiday it creates effects as they used the same actor in the same cloths and the same hair style.


6) What are the connotations of Audrey Hepburn and celebrity in this advert? 

The connotations of Audrey Hepburn is glamour,fashion,model,luxurious. 

7) What representations of gender can you find in this advert?
 
One representation of gender is that men are supposed to drive this is shown by only the men driving in the entirity of the advert.

8) Are stereotypes reinforced or subverted in the Galaxy advert? Give examples.

 A stereotype being reinforced is that men will do anything for pretty woman this is shown by the man driving her with a chauffeur hat.

Comments

Post a Comment

Popular posts from this blog

statement of intent

Introduction The title will be Coterie A Sri Lankan girl with makeup on. It will challenge stereotypes as you don't often see a Sri Lankan girl on the front cover of a magazine. My main story will be about makeup and surgery as it can change your whole face which means that you don't have to feel insecure anymore, it can boost your confidence within yourself and make you stand out, it will give you the face and looks that you have always dreamt about. Media Language The cover lines talk about plastic surgery as the demand for plastic surgery is increasing rapidly. Plastic surgery helps to get your dream look and the way you wish to look. This will appeal to the upper class as they have the money to afford plastic surgery. Props- the model is holding lip gloss in her hands, her calm expression while holding the lip gloss in her hands shows her interest in makeup. Setting- the purpose of the plain white background is to make the model the centre of attention as it will make her a
Read more

BLACKPINK

  Audience 1) What are BLACK-PINK fans known as - and what would the demographics / psychographics be for the BLACK-PINK audience? Black-pink fan are known as blink and are largely  teenagers girls and young women here fan are worldwide but they are parasitically  big in the Philippines  and Indonesia  as well as west countries  such as the UK and USA  2) What audience pleasures are offered by the music video for How You Like That? Diversion: music video conventions – performance, effects, fast pace etc. Personal relationships: Fan interaction online through social media is a key element of K-pop’s global success. Fans feel like they ‘know’ the band members. Personal identity: K-pop fandom often involves copying the look of band members and seeing their own style reflected on screen. Surveillance: Western audiences gain knowledge of Korean music and culture. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACK-PINK fans. Why did you
Read more

'Key Concepts film poster analysis.

Image
  1) How can you tell this is a film poster? Identify at least one key convention or typical feature that tells you this is a film poster (e.g. title, tagline, age rating etc.) A. you can tell that this is a film poster as it has the name of the film and it has the name of the person who made it. 2) What type of film is it? How can you tell? Try and write about specific things on the poster to explain your answer.  A.it is a horror film, you can tell because its dark, scary imagine at the background.  3) What audience do you think the film is aimed at? How can you tell? Explain why you think it is aimed at that particular audience and refer to things on the poster that provide evidence for this. A. Its for adults and not young children as it is a horror film  and it is so scary for children to watch. extension     Language: how do we know it is a film poster? What impact do the key conventions have on the audience? Industries: who are the companies behind the film? Who directs or stars
Read more